Cogenta Launches First Global Multi-Currency Pricing Comparison Tool For International Retailers, Brand Managers and Researchers

Leading retail intelligence technology group Cogenta (www.cogenta.com) has launched the first global multi-currency pricing intelligence tool for retailers, manufacturers, brand managers and researchers. The latest addition to the acclaimed Retail Insight range can convert retail pricing analyses from any number of currencies back into one currency for easy comparison. By this means international brands and retail outlets gain real-time competitive advantage by using one global centralised system that analyses international retail prices and therein sets…

Source: RealWire
Source: Open Source